When someone scans a Dynamic QR Code, it’s possible to track scans and get analytics data. You can capture standard data such as time/date of scan, city, country, device type, operating system, browser, and handset.
However, it isn’t possible to know (directly) who scanned the QR Code. But with Scanova, you can know who scanned your QR Codes and capture leads.
While creating Dynamic QR Codes in Scanova, you simply have to attach a pop-up form (with input fields like name, email, phone number, etc.) that the end-user can fill manually. On submitting this information, they can view the linked content.
Note: Lead List feature for lead generation is available for Standard, Pro, and Enterprise Plan users. See pricing for more details.
Watch the demo video below to learn more about the Lead List feature:
Alternatively, follow the steps below to get started:
Step 1: Create a Lead List
A Lead List is a database (spreadsheet) that records the data of captured leads.
1. Sign up or log in to your Scanova account.
2. From the sidebar navigation panel, select Lead List.
3. Click on the New List button.
4. From the New List window that opens:
- Give your list a name.
- [Optional] Modify the following to customize the look of your form: Page Title, Background Color, Description Box, Banner Images
- Add questions that need to be answered by your end-users in the Lead Form section. Simply need to click on Add Question Block. You can add up to 40 questions.
- Choose an answer type and collect answers in the form of paragraph, dropdown list, checkboxes, etc. You can even ask for a rating using Star, Emoji, and Like.
- [Optional] Use form formatting to modify the font size, style, color, etc.
5. Click on Create
Step 2: Add Lead Generation to QR Code
You can link a single or multiple QR Codes with the Lead List. Here’s how to do it:
For a single QR Code:
1. From the sidebar navigation panel, click on Create QR Code.
2. Choose the QR Code type.
3. Add content. For example URL for Website URL QR Code, document for Document QR Code, etc. Click on Create QR Code.
4. A Create QR Code window will open. In this window:
- Select the Capture Leads option.
- From the dropdown, choose the Lead List you wish to apply to your QR Code.
- You can also create a new Lead List and click on the refresh icon for it to appear in the dropdown.
- Select Create QR Code to generate the QR Code.
For multiple QR Codes:
1. From the sidebar navigation panel, select Lead List.
2. Click on the pencil icon under the Linked QR Codes column of the leads form you want to link.
3. Select the QR Codes from the dropdown and save.
Step 3: View Analytics and Export Leads Data
1. Select Lead List from the sidebar navigation panel.
2. Go to the required list and click on View Data and Analytics.
3. Select a time period and click on Get Leads Data.
4. Click on Export Leads to download the leads in CSV, XLS, or XLSX format.
Step 4: Update Lead Generation Set up in QR Code
1. Select My QR Codes from the sidebar navigation panel.
2. Click on View/Edit QR Code for the QR Code you wish to update.
3. Click on the View/Edit button next to Advanced Settings.
4. Make necessary changes in the lead generation section and check/uncheck Capture Leads.
Get Notifications for Captured Leads
Note that you can also set the Frequency of Notifications whenever leads are acquired.
Follow the steps below to get started:
1. Click on Lead List from the sidebar navigation panel.
2. Go to Notifications. Enter the email ID on which you wish to receive the notifications and set the email frequency.
Get Leads Data via Webhooks
The standard way to get leads data is via exporting leads using the account dashboard. However, it’s also possible to get the lead data directly in your information system via Webhooks integration.
Follow the steps below to get started:
1. Go to Lead List from the sidebar navigation panel.
2. Choose the required list and click on View Data and Analytics.
3. Go to the Integrations tab.
4. Click on set up below the Webhooks option.
5. In the modal that opens, enter the Catch Hook URL where each lead data will be sent in JSON format via the POST method.
6. Proceed to complete the setup.
For further queries, contact our customer relations team at support@scanova.io.